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The World’s First Platform Purpose-built for Revenue Operators

Revenue Operations is on everyone’s mind right now. And they should be. These numbers speak for themselves. Revenue Operators have impact. But after talking to 100s of RevOps folks, they…

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Allocating Capital is Easy

Deciding on how, when, and where to spend resources is essential for all businesses. Any little slip can cost you months of progress, trust between stakeholders could be lost, and…

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Defining Revenue Operations: A Must-Read for B2B SaaS Leaders

Discover the essential guide to Revenue Operations for B2B SaaS leaders.

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Stop Promoting Net Promoter Score

You’ve probably run into NPS surveys everywhere. Maybe you’ve been approached in the street by a person armed with a clipboard and questions. Or perhaps you’ve been caught by a…

Listen on your favourite player
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Enable Success through Your Customer Success Manager

Your CSM supports your customers as they transition from won customers to active product users. They focus on building loyalty and long-term client relationships, and the same rep will often…

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Do Not Trust Your CAC

Punchy and controversial headline? Check. Muddy acronym to keep amateurs away? Check. Reader hooked for a few leisurely minutes? Check. Great. Let’s start with what CAC stands for. This is…

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12 Podcasts for RevOps Rookies

“So, where do I begin?”, I asked myself.  On my first day here at the office I felt a little lost. Funnels, flywheels, and bow ties were apparently some very…

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3.5 weekly meetings you need to have

This revenue letter was sent on May 18, 2023. Want it in your inbox? Sign up here. As I interview, sell, and talk to people in RevOps and to CROs…

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Getting from data to decision in “boring” companies

This revenue letter was sent on the 4th of May 2023. Want it in your inbox? Sign up here. I recently had a discussion with a RevOps leader of a…

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What is Revenue Operations?

At its core, Revenue Operations (RevOps) is not just a buzzword or a fleeting trend. It’s a transformative approach designed to drive efficient, scalable growth across organizations. But what exactly does it…