Our story

A living room idea turned into a fast-growing company

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We’re helping organizations unlock their revenue potential

At Growblocks, we believe revenue planning and execution are fundamentally broken in B2B SaaS today. Companies are too focused on top-down targets and rationalizing decisions based on assumptions rather than data.

We’re fixing that problem by putting your entire funnel data to work for you.

Activity log

2021

Jun

Toni Hohlbein and Olafur Palsson started consulting with B2B scaleups having growth problems. Quickly they found their methods improved revenue planning and execution processes across the board.

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Headquarters
Toni’s fictional garage (Olafur’s living room)

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Team
2

2021

Sep

Looking to turn their methods into a tool to help other B2B SaaS, the pair joined forces with Andrew Dahl to create Growblocks.

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Depleted whiteboard markers
15

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Times we could decipher Toni’s writing
0

2021

Oct

Assembling a core initial team, they got to work in creating the framework for what Growblocks would become.

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Headquarters
Copenhagen

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Team
7

2021

Nov

Emerging from stealth mode, Growblocks announced $2.4 million in pre-seed funding led by Headline and 19 angel investors from kick-ass companies such as Dixa, Showpad, Peakon, Contentful and Brandwatch.

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Average coffees per day
6

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Empty Nutella jars
34

Today

Now with a team of over 30 people, we’re helping our customers unlock their revenue potential while building a product that will soon allow us to scale out Growblocks to business across the world.

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Broken karaoke mics
1

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Mini office footballs
6

Meet the Founders

We would have loved to have a tool that connected the planning of growth with the operational reality of driving it, but there was no product in the market that focused on revenue execution across management layers & data silos – so we decided to build it.

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Toni Hohlbein Co-founder & CEO